About Us

About Us – OLERO Stone: flexible stone on a roll and natural stone veneers

OLERO Stone is a Belgian brand and online store specializing in natural decorative stone and flexible stone cladding. We operate from our headquarters in Antwerp and ship our products throughout Belgium and to other European Union countries. Our flagship product is Steen in Rol – a flexible stone on a roll that combines the authentic look of real rock with the convenience of installation on a wide variety of surfaces.

Who we are and what we do

OLERO Stone was created with designers, contractors and private customers in mind – anyone looking for modern finishing materials made from natural stone but without the usual limitations: weight, difficult transport or complicated installation. Instead of traditional stone slabs, we offer ultra-light, thin stone veneers that can be used in places where conventional stone would be impractical or too expensive.

All materials are sourced from trusted manufacturers, stored within Europe and shipped directly to customers. This allows us to combine the quality of real natural stone with short lead times and reliable logistics across the entire European Union.

Why choose flexible stone Steen in Rol?

Steen in Rol (stone on a roll) is a veneer made of real stone, applied to a flexible backing layer. It retains the texture and appearance of genuine rock while being:

  • lightweight and easy to transport,
  • suitable for installation on curved and difficult surfaces,
  • perfect for interior walls, TV feature walls, furniture fronts, fireplaces,
  • usable across many commercial, office and residential projects.

Natural stone is never identical – and that is its biggest advantage. Variations in shade, texture, color accents or veining are treated as a unique characteristic of the material, not a flaw. Every piece is one-of-a-kind, which makes our customers’ interiors and projects just as unique.

Who are our products for?

Our solutions are used by both private customers and professionals. OLERO Stone is the right choice for:

  • people renovating or furnishing an apartment, house or office,
  • architects and interior designers looking for natural, lightweight stone veneers,
  • finishing companies carrying out premium projects,
  • business clients (B2B) who require consistent and repeatable material supplies for larger investments.

We are happy to advise on choosing the right finish, format and color to ensure the selected stone on a roll matches the specific project – from a small feature wall to large-scale commercial installations.

Honest communication and realistic product photos

At OLERO Stone we believe in clear and transparent communication. We aim to present every product as realistically as possible, reflecting the natural variations typical of stone. Our descriptions openly explain what to expect regarding structure, color and application of each material. We want every customer to receive exactly the type of surface they are looking for.

Secure shopping and company details

OLERO Stone is a legally registered business in Belgium, with full, publicly accessible company information, clear terms and conditions, and secure payments handled by Mollie. Payments are processed using encrypted connections, and each stage of the order is confirmed by e-mail.

We answer questions via email and phone, help select the right product for each application and offer support both during and after the purchase. Our customers receive not only the material, but also practical, experience-based guidance.

OLERO Stone company details

Full name: OLERO
Address: Houthulststraat 29, 2170 Antwerp, Belgium
Business form: sole proprietorship
BCE/KBO registration number: 0805.407.232
VAT number: BE0805407232
E-mail address: info.olero@gmail.com
Phone: +32 472 76 10 30